Business Details
15 Years
experience
Expert Myoskeletal & Medical Massage Services in Lubbock
Therapy Today is the oldest and most recognized myoskeletal massage clinic in the West Texas region, serving Lubbock and surrounding areas since 2011. Our team specializes in therapeutic treatments for muscle-related issues, working with physicians, chiropractors, and sports therapists to enhance patient wellness. We offer customized sessions for individuals seeking pain relief, stress reduction, and performance optimization. Our therapists continually refine their expertise in myoskeletal techniques, Swedish massage, and sports rehabilitation. With a focus on preventive health and rehabilitation, we are recommended by medical professionals and trusted by athletes.Our Lubbock facility provides a clean, private environment for clients to experience lasting health benefits. We have been voted Best Massage in Lubbock for eight consecutive years, reflecting our commitment to quality care. Our founder, Jeff Goley, holds multiple certifications, including Master Myoskeletal Therapist, a title unique to him in Lubbock. We prioritize individualized care, treating clients of all ages and backgrounds. Our services extend beyond relaxation to address chronic pain, injury recovery, and overall wellness.
Services
Swedish Massage
Sports Massage
Deep Tissue Massage
Myoskeletal Therapy
Infrared Sauna Treatments
Details
- Year established: 2011
Highlights and features
- We are the only certified myoskeletal experts in West Texas.
- Our founder holds unique Master Myoskeletal Therapist certification in Lubbock.
- We collaborate with physicians and chiropractors for comprehensive care.
- Voted Best Massage in Lubbock for eight consecutive years.
- Specialized treatments for athletes, accident victims, and chronic pain sufferers.
What people say
Best pain relief in Lubbock
Expert myoskeletal techniques
Personalized treatment approach
Professional, knowledgeable staff
Voted Best Massage 8 years
Services
Myoskeletal Therapy
Myoskeletal therapy combines muscle-balancing techniques with joint mobilization to correct strain patterns before they cause pain. This specialized treatment addresses chronic pain, posture issues, and nerve-related discomfort. Our certified therapists tailor sessions to individual needs, focusing on long-term musculoskeletal health.
Sports Massage
Sports massage optimizes recovery time and performance for athletes. Techniques target muscle flexibility, injury prevention, and enhanced circulation. Sessions are customized for specific sports demands, helping athletes maintain peak physical condition and reduce injury risk through targeted therapeutic interventions.
Swedish Massage
Swedish massage uses light touch techniques to work on superficial muscles and trigger points. This service promotes relaxation, reduces stress, and improves circulation. Ideal for clients seeking general wellness benefits while receiving therapeutic attention to muscle tension areas.
Deep Tissue Massage
Deep tissue massage focuses on realigning deeper muscle layers and connective tissue. It effectively treats chronic pain, postural distortions, and muscle injuries. Therapists apply targeted pressure to release knots and improve mobility, making it ideal for rehabilitation and chronic tension relief.
Infrared Sauna
Infrared sauna treatments use heat therapy to promote detoxification, muscle recovery, and stress reduction. The penetrating heat increases circulation, relaxes muscles, and supports overall wellness. This complementary service enhances the benefits of massage therapy for holistic health improvement.
People
Jeff Goley
Owner/Therapist
Jeff Goley, LMT, MMP, MMT, founded Therapy Today in 2011 after discovering his passion for pain management. As Lubbock's only Master Myoskeletal Therapist, he specializes in treating muscle-related issues for diverse clients, combining expertise with personalized care.
Questions
What makes myoskeletal therapy different from regular massage?
Myoskeletal therapy combines muscle work with joint mobilization to correct structural imbalances before they cause pain, focusing on long-term musculoskeletal health rather than temporary relief.
Do you treat athletes specifically?
Yes, we specialize in sports massage for performance enhancement and recovery, working with professional athletes to optimize physical condition and prevent injuries through targeted therapeutic techniques.
Are sessions customizable for individual needs?
Every session is customized to address specific client needs, with therapists adapting techniques to target current pain points, medical history, and wellness goals during each visit.
What certifications do your therapists hold?
Our therapists hold Licensed Massage Therapist (LMT), Medical Massage Practitioner (MMP), and Master Myoskeletal Therapist (MMT) certifications, with Jeff Goley being Lubbock's only MMT-certified practitioner.
How can massage help beyond relaxation?
Our therapeutic approaches address chronic pain, injury rehabilitation, posture correction, and stress-related conditions, working with physicians and chiropractors to provide comprehensive wellness solutions beyond basic relaxation benefits.